Identity design project for the good folks at Mynd Solutions with a unique challenge to strike the perfect balance between the vibrancy of technology & the grandeur of a financial exchange.
Client
Mynd Online National Exchange
Industry
Finance
Services
Identity Design Marketing Collaterals Website Presentations Video
M1’s Trade Receivables Discounting System “TReDS” is an online exchange being set up under the approval of Reserve Bank of India (RBI) to facilitate discounting of invoices and Bills of exchange on a PAN India basis. Key participants
in TReDS are Micro, Small & Medium Enterprises “MSME” (“the Suppliers ”), large Corporates including PSUs and Govt. Departments (“the Buyers”) and Banks/NBFCs (“the Financiers”). M1 aims to provide MSMEs Supply chain related
cash flow finance at competitive rates through an open bid process via multiple financiers. Financing on M1 is “Without Recourse” to MSME supplier as per RBI guidelines. M1 employs the latest technologies to ensure the authenticity
of the underlying transactions.
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